TYR Renews USMS Partnership, Becomes Title Partner for College Club Swimming National Championship

TYR has renewed its partnership with U.S. Masters Swimming and become the title partner for the College Club Swimming National Championship, the organizations announced on Monday.

TYR is extending its longtime partnership with USMS through 2026 and will offer discounts on its products to both U.S. Masters Swimming and College Club Swimming members and support USMS and CCS clubs and events as part of the partnership.

“College Club Swimming members are the future of U.S. Masters Swimming, so we’re excited to help them enjoy swimming while in college today and provide them opportunities to keep swimming once they’ve graduated,” says Dawson Hughes, the CEO of U.S. Masters Swimming. “This partnership with TYR will provide them another member benefit and provide College Club Swimming with the support and visibility it needs as it continues to grow.”

College Club Swimming officially launched in 2017 to unify college club swimming programs across the country. The organization now has 8,500 members representing 195 clubs.

The current College Club Swimming season concludes with the 2024 TYR College Club Swimming National Championship on April 5–7 at the IU Natatorium in Indianapolis. The meet is expected to draw over 1,600 swimmers.

U.S. Masters Swimming provides the infrastructure for College Club Swimming club and swimmer registration, a club look-up tool to help clubs and swimmers connect, a calendar of events, and an individual swimmer results database.